Upcoming Events
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End of Summer Celebration
Join us on Saturday, 29 August 2026, from 2:00 pm to 8:00 pm, for an intimate afternoon and evening at the Michelle Willame showroom in Zurich, celebrating the end of summer and all the beautiful memories made during the best time of the year. Bring someone special with you — your partner, a friend, daughter, son, mother, or your best friend — and spend an afternoon discovering jewellery in a relaxed and intimate setting.
The showroom will be open for you to discover and try on the complete jewellery collection, explore one-of-a-kind pieces and enjoy the atmosphere of a private jewellery salon. A limited number of bespoke jewellery appointments will also be available for guests who would like to begin creating a piece of their own, from a meaningful everyday jewel to something truly extraordinary.
We will celebrate with wine, small bites and good company, taking a moment to savour the final days of summer and the stories, travels and memories that will stay with us long after the season ends.
On 17 and 18 October 2026, Halle 622 in Zurich-Oerlikon will become a meeting point for couples planning their wedding. TrauDich! Zurich brings together exhibitors from across the wedding industry, offering inspiration for everything from bridal and groom fashion, wedding rings and jewellery, venues, photography, floristry and decoration to catering, music and wedding planning.
In addition to the exhibitors, visitors can enjoy a diverse programme featuring live music, workshops, tastings and other wedding highlights. With inspiration from up to 30 different wedding-related industries, the fair is the perfect opportunity to discover ideas, meet wedding professionals in person and take the next steps towards planning your special day.
Michelle Willame – Private Jeweller will also be exhibiting on 17 and 18 October, offering personal advice on engagement rings, wedding bands and bespoke bridal jewellery.
TrauDich! Zürich




From 18–25 October 2026, Digital Jewelry Week brings together a curated selection of exceptional jewellery in an immersive digital world, connecting designers with an international audience of collectors, buyers, media and jewellery enthusiasts.
For the 2026 edition, jewellery takes centre stage in a minimalist desert-inspired digital landscape, with each selected piece presented as an interactive 3D experience that can be explored from every angle.
Michelle Willame will be showcasing a selected piece from her collection, presented digitally for one full year and supported by international promotion, editorial opportunities and direct enquiries.
The experience comes to life in Milan with two special events:
22 October – Casa Cipriani Milano
Private networking evening for collectors, buyers, media and industry leaders.
23 October – Galleria Glauco Cavaciuti
Open cultural evening to discover the participating jewellery collections.